Emporio Armani Women’s 25mm Watch (AR0144)

R2599,00

Black dial with silver Roman numerals | Small seconds at 6 | Polished stainless steel rectangular case | 25mm | Black crocodile-embossed leather strap | Quartz | Women’s | 24-month warranty

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Emporio Armani Women's 25mm Watch (AR0144)
Emporio Armani Women's 25mm Watch (AR0144)
R2599,00
Only 7 items left in stock!

Free delivery anywhere in South Africa

  • Free local delivery on every South African order — no minimum spend.
  • In-stock items are dispatched within 24 hours. Delivery is usually 2–4 working days after dispatch.
  • Items we source to order take 7–14 working days. Watches and jewellery can take up to 21 days — check with us if you have a gift deadline.
  • International orders: shipping is calculated at checkout and capped at $45, and is free on orders over R5,000. Delivery is approximately 3–5 working days after dispatch.
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Women’s Watches size guide
Women's Watch Size Comparison with South African Coins

Visualizing Size with SA Currency

To help you visualize case diameters before you buy, compare these standard sizes to the South African Rand coins in your wallet:

  • 28mm – 30mm: Similar to a 50c coin (28.8mm). Ideal for petite wrists.
  • 32mm – 34mm: Slightly larger than a R5 coin (26mm). The most versatile daily size.
  • 36mm – 40mm: Larger than any SA coin. Best for bold “Boyfriend” styles or smartwatches.

The “Flat Surface” Rule

Measure the flat width of the top of your wrist. For the best fit, the “lugs” should never extend past the edges of your arm. Overhanging lugs make a watch look bulky and feel unstable.

Hypoallergenic Materials

If you have sensitive skin, prioritize these materials:

  • 316L Steel: Surgical grade with low nickel.
  • Titanium: 100% biocompatible and ultra-light.
  • Silicone: The best choice for cycling/sport.

The Chronometer

A Chronometer is a certification of extreme accuracy. It means the watch has been tested to stay accurate within seconds per day regardless of conditions.

The Moonphase

A Moonphase tracks the 29.5-day lunar cycle. It is a beautiful celestial complication often used to track personal wellness rhythms.

Smartwatches & Women’s Health

Look for these specific metrics to get the most out of your wearable:

  • Cycle Tracking: Uses wrist temperature to provide ovulation estimates.
  • SpO2 & Sleep: Measures blood oxygen and analyzes deep/REM sleep cycles.
  • Body Battery: (Garmin specific) Tracks your energy levels throughout the day.

Watch Sizing & Tech FAQs

WhatsApp: +27 87 092 7908

What is the most popular size for women?
The 32mm to 34mm range is the most popular. It is large enough to be readable but small enough to remain elegant for formal occasions.

Can I wear a 40mm watch on a small wrist?
Yes, if you prefer the “Boyfriend” look. Just ensure the strap can be tightened enough to keep the health sensors in contact with your skin.

Is titanium better than stainless steel?
For sensitive skin, yes. Titanium is 100% biocompatible and nickel-free, making it the top choice for preventing rashes.

What does “10 ATM” mean?
10 ATM means water-resistant to 100 meters. This is the minimum rating we recommend for regular swimming or snorkeling.

A long rectangle in polished steel on a black leather strap, with a black dial and silver Roman numerals. The proportions are the point: the case is far taller than it is wide, which is a shape that has been out of fashion and back several times without ever really dating. Case and Wrist Presence The case is 25mm across and runs lengthways up the wrist. Polished steel all over, with a flat crystal and a plain bezel, and the case sides curve gently so the watch follows the arm rather than sitting on it as a flat plate. The crown is a small fluted disc on the right. Dial and Legibility Black with a fine vertical grain visible when the light rakes across it. Silver Roman numerals run down both long sides, stretched slightly to fit the rectangle, with the Emporio Armani eagle and wordmark filling the top third. A small seconds sub-dial sits low on the dial with a 60 and a 30 printed in it. Two slim silver hands. Silver on black is high contrast, so despite the small dial this reads easily. Movement and Functions Quartz, with hours, minutes and a separate small seconds hand rather than a central one. A sub-dial for the seconds keeps the middle of the dial clear, which matters on a face this narrow – a central sweep hand would cross the numerals constantly. Strap and Fit Black leather with a crocodile-style grain pressed into it, on a pin buckle. Leather softens over the first month and takes the shape of the wrist. Buckle straps adjust hole by hole, so pick the hole that keeps the rectangle sitting square – a shaped case shows a crooked fit far more than a round one does. Who This Watch Suits Somebody who wants a slim formal watch rather than a sports one. It is quiet, it slides under a cuff without effort, and the black-on-black keeps it discreet. Care and Maintenance Keep the strap out of water; leather that soaks and dries repeatedly stiffens and cracks at the buckle fold. Wipe the steel case with a soft cloth. When the strap wears out it can be replaced with any strap of the correct lug width, which is one of the advantages of a conventional case. About the Brand Emporio Armani is the diffusion line of the Italian fashion house, and its watches follow the same rules as its clothing: restrained shapes, limited colour, and detail kept to the minimum. Technical Specifications Attribute Specification Brand Emporio Armani Reference AR0144 Case shape Rectangular Case width 25mm Case Polished stainless steel Dial Black Markers Silver Roman numerals Seconds Sub-dial at 6 Movement Quartz Strap Black crocodile-embossed leather Gender Women’s Warranty 24 months Buying With Confidence The watch carries a 24-month international manufacturer warranty on the movement; the battery and normal wear fall outside it. It ships new and unworn in its original box with the manufacturer’s paperwork, travels on a tracked nationwide courier, and the Consumer Protection Act gives you the right to return an unworn watch in its original packaging.

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