Daniel Wellington Petite Durham DW00100240: 28 mm Silver Case with White Dial and Brown Leather

The Daniel Wellington Petite Durham DW00100240 is the smaller of the two Petite sizes, a 28 mm women’s quartz watch with a silver-coloured stainless steel case, a white dial and a brown leather strap. At 28 mm it is a compact, delicate watch intended for narrow wrists and for those who prefer a small, understated face. Everything about it is pared back: a round case, a pale dial, hands for hours and minutes, and a single strap in a warm brown.

The Durham is the model name given to the brown leather strap fitted to this reference. Together with the white dial it gives the watch a light, gentle look that is easy to match with everyday clothing.

Case and Size

The round case is 28 mm in diameter and 6 mm thick. It is made of stainless steel in a silver finish, with a mineral glass crystal on the front. The compact size makes the watch sit neatly on the wrist, and the low profile means it does not catch on sleeves. If a watch that is barely noticeable is what you are after, this is the size that fits that description.

• 28 mm case – the small end of the Petite range, suited to slim wrists
• 6 mm thickness – slim enough to disappear under a cuff
• Silver-coloured steel – a bright, neutral metal tone
• Mineral crystal – a hard glass cover that resists everyday scratches

The White Dial

The dial is white and carries only the essentials. The hour and minute hands move over a clean face, with the brand name printed beneath the twelve o’clock position. The simplicity is the point. With no date window or sub-dials, the dial remains legible even though the case is small, because there is little to compete for attention.

White dials reflect light, which helps the face stay readable in dim rooms, and the silver case outline keeps the design crisp. This is a classic combination that does not look dated from one season to the next.

Quartz Movement

The watch runs on a quartz movement powered by a small battery. That makes it dependable and low maintenance: no winding, no daily adjustment, and steady timekeeping. Only the hours and minutes are shown. Replacing the battery is the only routine service the watch needs, and it should be done by a watchmaker so that the case seal is checked afterwards.

• Quartz (battery) – accurate and reliable day to day
• Time-only display – nothing to set apart from the time
• Light and slim – comfortable for long days

Brown Leather Strap

The strap is brown leather, 12 mm wide, with a standard strap buckle. At 12 mm it is a narrow, feminine strap that keeps in proportion with the 28 mm case. The strap can be removed and replaced, as the watch takes standard 12 mm straps, so a mesh bracelet or a different colour can be fitted later. Leather softens as it is worn, and the brown tone pairs easily with warm neutrals as well as with navy and grey.

Water Resistance

The Durham is rated to 3 ATM, equal to 30 metres. That covers splashes, light rain and hand washing, but not swimming, showering or bathing. Take the watch off before getting into water, and keep the strap from soaking so that the leather lasts.

The Petite Collection

Daniel Wellington, founded in Sweden in 2011, is known for slim watches with simple dials and interchangeable straps. The Petite range is its line of smaller women’s watches, made in 28 mm and 32 mm. The 28 mm Durham is the leather-strapped member of that family with a white face, and it is one of the lightest-looking watches in the range.

Who This Watch Suits

• Women with slim wrists who find 32 mm and larger watches too big
• Anyone who likes a white dial with a brown leather strap
• Gift buyers looking for a modest, wearable watch with a recognisable name
• Owners who like to swap straps and want a standard 12 mm fitting

Care and Maintenance

Wipe the watch gently with a soft, dry cloth after wearing it. Keep the leather strap away from water, perfume and hand cream, and avoid leaving it in hot sun or in a car. If it gets wet, let it dry naturally rather than near a heater. Have the battery replaced by a watchmaker when the watch slows or stops, and ask for the case-back seal to be checked so that the water resistance is kept.

Technical Specifications